HAI Europe Workshops, organized by HandonHeart non-profit, focus on creating a path for individuals to experience more love in their lives. As a social media content creator for HAI Europe, I created a visual identity which the company previously lacked, and created various content that talks about relationship tips, love quotes and information about HAI events.
I focused on 3 main colours - Shades of white, blue and green. I chose these colours as they provide a sense of both calmth and playfulness, qualities and feelings which HAI workshops seek to nourish in people visiting their workshops.
